How Promax Service Group Got 140+ Leads in 2 Months

Promax Service Group is a home service company based in San Jose, handling appliance repair and HVAC across Santa Clara County. They had the skills but not the digital presence — they needed a complete brand makeover that would turn local customers into loyal ones.

This case is part of our appliance repair marketing work.

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Location

San Jose, CA

Building a Strong Brand

Challenge: create a brand that says “we’re the experts you can trust.”

Solution:

  • Designed a modern, memorable logo
  • Picked a color palette that reads as professional and reliable
  • Created brand guidelines that work across every touchpoint
  • Developed professional marketing materials
  • Designed uniforms that make technicians look like the pros they are

Promax Service Group logo
Promax brand guidelines
Promax brand colors
Promax marketing materials
Promax technician uniform
Promax branded materials

A Website That Converts

Challenge: build a website that turns visitors into customers.

Solution:

  • A website that works as both a marketing tool and an information hub
  • Clear, specific service descriptions
  • Mobile-friendly design
  • Fast loading speeds
  • SEO groundwork so the business gets found online

Promax website homepage
Promax website service page

Winning Local Search

Challenge: lead local search results and the top review platforms.

Solution:

  • Fully optimized Google Business Profile
  • Verified Yelp and Thumbtack listings
  • Earned the Google Guaranteed badge
  • Built a local SEO strategy for the service area
  • Created location-specific content that speaks directly to customers

Promax Google Guaranteed badge
Promax Google Business Profile
Promax Yelp listing
Promax Thumbtack profile

Strategic Platform Advertising

Challenge: be visible exactly where customers are looking.

Solution:

  • Launched targeted ads on Yelp
  • Optimized the Thumbtack professional profile
  • Ran Google Local Services Ads with the Google Guaranteed badge
  • Precisely targeted local service ads — no scattered spend

Promax Yelp ads results
Promax Thumbtack leads
Promax Local Services Ads

Results

By the second month, the strategy delivered:

  • Over 140 qualified leads
  • A significant increase in service bookings
  • Strong ROI on platform-specific advertising

Promax lead results

What We Achieved

  • A brand that stands out from the competition
  • Marketing that brings in real customers
  • A digital presence that builds trust

The Bottom Line

  • More leads
  • Better customers
  • A scalable business model
  • A clear path to expansion

Promax is no longer just another repair service. It’s a customer-first business with the digital foundation to grow.

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